Isn’t it time we all had a digital detox? Bomb Snow magazine thinks so! They are celebrating 10 years of original content with a 10 year anniversary book featuring new and old content. A smorgasbord of awesome if you will. To reign in the new book, Bomb Snow hired me to shoot and edit a promotional piece to get the word out. With the help of Reid Morth and Strobot Studios, here it is, a digitally presented digital detox…
Always: On The Rise Bakery
I present to you, On the Rise Bakery, a unique brand driven by its commitment to a core set of values. We shot this piece in one day on my Canon t2i with the help of a group individuals who believe in the same core values that On the Rise stands for. With the help of a solid crew as well as the help from several other local businesses, we were able to capture the essence of the brand in a critically small time constraint. In the edit bay I pulled together the piece with flow and specialized techniques such as color grading, voiceover effects, shot adjustment, and stabilization. Overall I would say this project was a big success for both myself and the client.
On The Rise Bakery Bozeman Promo Video (Color Grading)
Recently I directed and filmed a short promotional commercial piece for On The Rise Bakery in Bozeman Montana. They blew me away with the quality of their specialty breads in a way that food hasnt done for me in a long time. This project is currently being edited by a new friend of mine, John Robbins. In the meantime I thought it would be fun to color grade some of the clips to serve as a testament to the importance of quality post production work. Below are some screenshots of color graded and non color graded clips I pulled from the shoot. In general, my goal was to make the colors as warm and inviting as the bread tends to be. It was also really important for me to generate natural skin tones. If you have any questions about On The Rise Bakery, post production, color grading, or anything else film related, feel free to send me an email through my contact page. Enjoy!